Influencing Without Authority

IN YEARS PAST, a few senior executives would make all the major business decisions and it was the responsibility of people further down the hierarchy to carry them out. Legions of corporate foot-soldiers were hired, not to think and definitely not to decide, but rather to do what they were told. It was management by decree, and such methods were used to make many a fortune and to build empires. 

To Manage a Crisis: Connect and Control

IT SEEMS AS THOUGH over the past decade the business community has seen a spike in crisis-level events. Market volatility during and after 2008 financial crisis, cyber security vulnerabilities leading to massive data breaches, disruption caused by new technologies and changing consumer habits, and the variety of scandals stemming from the accelerated flow of information on social media – each of these factors has led one business leader or another to experience a unique situation – a crisis of epic proportions.

Questions Every Salesperson Must Ask

HAVE YOU EVER asked a business executive their attitude towards suppliers in the market? If so, chances are you heard “they don’t understand my business.” Your perception may be different, but what you think doesn’t matter. Since the client signs the cheque, it’s their perception that counts. As a professional you’re under great pressure to really understand the client. In fact you’re probably competing against people who come from the industry you’re targeting – giving them the inside scoop. To succeed today, you can’t afford to be accused of not understanding your client’s business. 

Adapting to Their Style

WE COMMONLY HEAR the phrase “just be yourself”, but following that advice is not necessarily the best thing do to if you want to increase your chances of influencing someone else. In fact, in many situations you are likely to have much greater success if you deliberately modify your own behaviour and personal style of communication to accommodate the person you are dealing with. 

Ascertain and Confirm

IT’S THE FIRST meeting with a potential client. Instead of launching into a pre-determined sales pitch you take a consultative sales approach. You use the BRACES process to guide you through the meeting. You started off well by briefly building rapport (‘BR’) to position yourself and your company. Now it’s time to move to the next stage - ascertaining (‘A’) in detail the prospective client’s situation and confirming (‘C’) your understanding.